Zlatan Ibrahimovic strips down to just his pants to promote new underwear range in bizarre video
Posted Tuesday, January 23, 2018 by Thesun.co.uk
ZLATAN IBRAHIMOVIC has stripped down to just his boxers to promote his new underwear range.
The injured Swedish striker is venturing into other business ideas with his football career coming to an end.
And it appears has is ready to add to his huge fortune with his latest idea - 'A-Z by Zlatan.'
The 36-year-old promoted the idea to his 4.83million Twitter followers with a jokey selling point.
In a video "with agent Dex", the idea is that the boxers are preworn by the footballing legend himself.
The spoof video starts with Ibra walking into the lounge wearing just underwear and saying to Dex: "Why am I trying on all these boxers?"
Zlatan Ibrahimovic stripped down to promote his new underwear range
Dex responds: "Because they are all "pre-worn by Zlatan, that's what I told everybody, that's a selling point.
"So you got another 1.2 million pairs to go."
Ibrahimovic captioned the video on his Twitter: "Only half of the boxers are preworn by me."
However his followers on Twitter are indifferent to the marketing ploy.
One simply said: "That's just a bit weird" while another commented: "Get out of my club."
But one was a big fan of the idea and wrote: "Zlatan is the only person I'd wear pre-worn boxers from."
- Tag:
- Zlatan Ibrahimovic
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